The Complete Guide

Three types of gift cards. One simple idea.

Category / Occasion Card

Category and Occasion Gift Card illustration

Category Locked

Fashion etc

70+ Brands

J., Nishat, Sana Safinaz

Occasion Targeted

Eid, birthdays…

Freedom within a world they already love.

A Category / Occasion Card is centered around a specific lifestyle segment or memorable moment — from Fashion and Dining to Health & Beauty, Electronics, Birthdays, Weddings, and beyond. The recipient can spend it at any brand within that category or occasion, giving them the freedom to choose while keeping the gift truly personal and meaningful.

Targeted but flexible

Know they love fashion or dining — the card lets them pick the brand and what to buy within that world.

10–45 brands per category

Fashion alone has 70+ brands — J., Nishat, Sana Safinaz, Almirah and many more.

Sends a more personal message

"A Fashion Gift Card" shows thoughtfulness — more curated than universal while keeping freedom.

Designed for occasions

Dining for anniversaries, Beauty for Mother's Day, Sports for birthdays — each category fits an event.

Explore Category / Occasion Cards →

Three types of gift cards. One simple idea.

Freedom within a world they already love.

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